Salamat Cookies seeks to expand their small business to unite the Filipino community together in appreciating and sharing the joy of eating cookies. As a team, we have dedicated research in specific demands that will drive Salamat as a company in the direction of reaching this overall goal. This report displays thought-out strategies including delegation, viral marketing, prioritization of social media platforms, search engine optimization, and the back-end management of order tracking organization, all to ultimately guide Salamat Cookies' expansion. In doing so, the team crafted sections including research methodology, analysis, recommendations, review of literature and an appendix.
Aseel Aloraine
Major: Social Work
School of Social Work
Mia Collier
Major: Psychology
School of Science
Mackenzie Delaney
Major: Social Work
University College
Jeremiah Jordan
Major: Medical Humanities, Pre-Med
School of Liberal Arts
Colin Smith
Major: Health Sciences
School of Health and Human Sciences
